Eco-Products 2008 »

By Editor on Nov 23, 2008 in Design and Innovation, Energy and Climate Change, Events | 0 Comments

[ December 11, 2008 to December 13, 2008. ] The tenth Eco-Products 2008 Exhibition will be held from 11-13 Dec at the Tokyo International Exhibition Center (TOKYO BIG SIGHT) in Tokyo. This annual exhibition is one of the biggest environmental event in Japan, showcasing environmentally friendly products and services. The three-day event is organised by the Japan Environmental Management Association for Industry (JEMAI) and [...]

3 Trends for the Branding of Eco Products and Services »

By Editor on Aug 6, 2008 in Design and Innovation, Marketing and Public Relations, Operations and Strategy, Reviews | 0 Comments

trendwatching.com, an Amsterdam-based independent trend firm, scans the globe for the most promising consumer trends, insights and related hands-on business ideas. For their June 2008 Trend Briefing, the focus is on 3 trends for the branding of eco products and services: ECO-ICONIC, ECO-EMBEDDED and ECO-BOOSTERS. Read the full Trend Briefing.
1. ECO-ICONIC
Eco-friendly goods and services sporting bold, iconic [...]